The Bija collection





Positive Talismanic Jewellery; from source to message to purpose
Positive Talismanic jewellery

The philosophy of Boodi jewellery is that goodness comes from good things, as such all materials are derived from positive sources; the metals are recycled, given new life by harnessing ancient design; each gemstone is ethically sourced and fully traceable. We work closely with our suppliers to maintain an ethical and sustainable brand.

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Animal Welfare

In the Boodi philosophy all life should be treated with respect and animals should run wild, swim far and fly freely, like the human spirit.

A selection of pieces in the BIJA collection are linked to animal welfare charities;

Animals Asia, Born Free Foundation and Whale and Dolphin Conservation.

10% of sales will be donated to these charities with each purchase. For more items we donate from please visit our shop or to find out more contact us.