The philosophy of Boodi is that goodness comes from good things, as such all materials are derived from positive sources. Boodi’s ethical  jewellery and T-shirts are designed and made with compassion and care.

Boodi’s jewellery collections are made from recycled old coin and recycled silver or brass scraps. This way no unnecessary mining has taken place which can be harmful to the environment. Any gemstones used are traceable and ethically sourced from mines where working conditions for the miners are as safe and environmentally friendly as possible, with no child labour.

Boodi’s T-shirt designs represent love for animals using innovative vegan symbols. Made from 100% organic cotton, Boodi T-shirts are produced under the Fairwear Foundation, protecting garment workers and improving working conditions. They are manufactured solely using wind and solar power and printed in the UK by a vegan printer using non toxic inks.

Sarah, the designer behind Boodi, believes the things you use, wear, eat and consume have some form of presence and effect in your life, therefore it is important that each piece of jewellery and clothing made is positively charged and comes from a place of peace and positive intention.

Sarah works closely with her suppliers to maintain an ethical and sustainable brand.

From the source, to the message, to the purpose, Boodi is more than a collection of jewellery; it represents a positive way of life.

Meaning seed in Sanskrit, BIJA is a metaphor for the origin or cause of things; a capsule for new beginnings.

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